Embracing Marketing as a Science
In the dynamic realm where creativity meets analytics, I explore the profound evolution of marketing as a science.
With a passion for studying consumer behavior and leveraging data insights, I uncover the strategic blend of art and science that propels brands forward in today's digital landscape. Join me on this journey as we demystify the algorithms, embrace the metrics, and redefine the boundaries of modern marketing.
A little bit about me...
I am a seasoned Communications and Marketing Specialist with over 10 years of experience in digital marketing, content creation, and strategic communication. I have worked in various roles that involve managing marketing campaigns, creating and editing content, and enhancing brand presence. My background includes positions with government and non-profit organizations as well as freelance and consultancy roles.