#emailmarketing #effectiveemailmarketing #emailmarketingcampaign Effective email marketing campaigns need to be cleverly written to attract attention in busy inboxes. While drafting my emails here are some of the things I take in account… Personalization and Imagery Marketing emails need to be personalized to the reader and filled with interesting graphics. Very few people want to read emails that are addressed "Dear Sir/Madam" -- as opposed to their first or last name -- and