In the realm of digital marketing, content campaigns play a pivotal role in shaping brand identity and engaging audiences. Today, we...

Ah, sustainability... the magical word that's been making waves in various industries, including our beloved world of copywriting. But...

Hey there, fellow wordsmiths and digital trailblazers! Today, we're diving headfirst into the world of copywriting – where the pen is...

In my PR Strategy Fundamental course, our instructor, Genny Sacco-Bak, introduced us to the genius that is Braud Cast. I've been hooked...

My #emailmarketing class was one of the most fun classes I had. designing templates, creating content and then analyzing email...

The Leaf, Assiniboine Park One and half years ago, I put my blog on hiatus. Fired by a desire to gain practical knowledge and skills in...

Getting No Traction: Copywriting Like An Expert Incorrect Information Inaccurate information can come in many forms. Edit your copy to...

It's that time of year to recalibrate, regroup, and reset your sights. Where have you been… and, more important, where are you going from...

As a copywriter, writing correctly is the most crucial aspect of writing, and nothing can stand in my way of writing excellent copy...

I'm curious - how are you feeling about boundaries right now in your business? Are there places where your boundaries are feeling weak...

If you’re considering eco-friendly ways to declutter your home or trying to find out what you can recycle in your house, you are in the...

Being self-sufficient isn't about hoarding food and supplies waiting for doomsday or the world to end. It is about being able to take...

Is that something you’ve thought about? Am I hearing a heck YES over there?? ​ I’m going to give you 5 easy steps you can take to start…...

Ever wondered what tools other successful Copywriters use to manage their remote work or business? Like… How did they design that...

To become a copywriter, you only need to be creative, ambitious, and flexible to secure a well-paid, stable income opportunity. It would...

Let's get technical, shall we? Technical writing can broadly be defined as any form of communication with one or more of the following...

I get this question A LOT… Are they the same thing or just different names? Wrong! Theoretically, when a visitor comes to your site, they...

One of the questions I get asked the most by my readers and clients is… "How do you get people to open and read your sales emails?" The...

So, can we talk about writing a compelling sales copy? A sales copy is different from other forms of writing in some unique ways. Unlike...

This is the time of year to remember, recalibrate, regroup, and reset your sights. Where have you been… and, more important, where are...